



Redesigning travel for the next era
The Go Travel app concept was designed to explore the idea of a truly connected, cohesive travel experience, with one home for all travel, across all services. Focused on delivering delight, improving the experience for dyslexic and neurodivergent travellers, and with helpful new features to uplift any person on the move, Go imagines a travel experience that communicates where you are every step of the way.
Created with rich visuals and distinct colour-matched visuals that allow individual operators to shine through, the experience is familiar and recognisable across contexts, with a consistent underlying system that moves in concert throughout any mode of travel.
Project type
UX design
Area
Transport
Platform
iOS
Year
2022
Client
Personal
Audience
Everyone




The highlights.




Screens.








Crafting the visual language for movement




Celebrating expressive moments


Intelligently modular



